Soon-to-be-podcaster, Ivan Raiklin – Law Podcasting Episode 33

 

 

 

In this episode of Law Podcasting Podcast, recorded live on the show floor at Podcast Movement 2015, I had the great pleasure of speaking with Ivan Raiklin, a D.C. area lawyer who doesn't practice, but uses his knowledge, skills and expertise in various business ventures.

We talked about his plans for a forthcoming podcast, and about the sharing economy.

Enjoy!

 


Get started with a podcast for your practice, (or just for fun), you can get our Free Law Podcasting Startup Guide, when you sign up to access our video series (also free) on how you can grow your practice with more good clients and referrals, without breaking the bank.

 

ppl-logo-blueAs always, the Law Podcasting Podcast is brought to you by Power Podcasting for Lawyers, the only online podcast training built specifically for lawyers by lawyers.
NOTE:  Some of the above may be affiliate links to products or services for which we receive a commission when you purchase.  Thank you!

 

NOTE:  Some of the above may be affiliate links to products or services for which we receive a commission when you purchase.  Thank you!

 

 

Takeaways from Podcast Movement 2015 Law Podcasting Episode 32

 

If you want to podcast… Just Podcast!.

 

In this episode, I share my takeways from the Podcast Movement conference I attended July 31-August 3.

 

 


Get started with a podcast for your practice, (or just for fun), you can get our Free Law Podcasting Startup Guide, when you sign up to access our video series (also free) on how you can grow your practice with more good clients and referrals, without breaking the bank.

 

ppl-logo-blueAs always, the Law Podcasting Podcast is brought to you by Power Podcasting for Lawyers, the only online podcast training built specifically for lawyers by lawyers.
NOTE:  Some of the above may be affiliate links to products or services for which we receive a commission when you purchase.  Thank you!

 

NOTE:  Some of the above may be affiliate links to products or services for which we receive a commission when you purchase.  Thank you!

 

 

Nicole Wipp of Smart Planning 101 and Smart Health 101 – Law Podcasting Episode 31 –

 

“It gives [clients] confidence in my skills as an attorney.”

— Nicole Wipp, Smart Planning 101

 

 

 

Our guest for this episode is Nicole Wipp , an attorney licensed to practice law in both Michigan and Hawaii. She started her law career as a prosecuting attorney in Honolulu, and then moved home to be with family in Michigan, where she originally had a robust litigation practice. Although she loved being in the courtroom, she found that helping people fight wasn't as appealing as helping them find solutions, so in 2012 she completely transitioned her law practice to estate planning and elder law. Nicole considers herself to be a businesswoman as much as she is an attorney, and marketing is one of her passions. This passion enabled her to completely move her practice area over without a skip in beat of income, and the result is a much higher quality of life. As a marketing channel, Nicole considers podcasting to be a great tool for any business owner, but lawyers can see true benefits on multiple levels.

Nicole's main podcast is called Smart Planning 101, which is aimed at helping people learn “what they don't know” when it comes to estate planning and life planning. She is also about to launch another podcast related to health care and advocacy called Smart Health 101.

Nicole's Law Firm Web site is http://miestatelawyer.com/

 


 

Some of the resources mentioned in this podcast:

 

Blue Yeti USB Microphone - Silver
List Price: $109.00
Price: $109.00
You Save: N/A

 

 

 

Audacity Audio Recording and Editing Software

Audacity Audio Recording and Editing Software

 

 

 

 

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Adobe Audition Editing Software

 


Get started with a podcast for your practice, (or just for fun), you can get our Free Law Podcasting Startup Guide, when you sign up to access our video series (also free) on how you can grow your practice with more good clients and referrals, without breaking the bank.

 

ppl-logo-blueAs always, the Law Podcasting Podcast is brought to you by Power Podcasting for Lawyers, the only online podcast training built specifically for lawyers by lawyers.

 

 


 

NOTE:  Some of the above may be affiliate links to products or services for which we receive a commission when you purchase.  Thank you!

 

 

Law Podcasting Episode 30 – Guy DiMartino of the Personal Injury Law Podcast

Guy_S__DiMartino__DC__JD_biography

Guy DiMartino

 

Anybody who wants to get out there, should start a podcast…  People have a story to tell.  People like to talk about themselves

— Guy  DiMartino, Personal Injury Law Podcast

 

Guy DiMartino is a lawyer who serves  victims and families of victims of fatal and serious accidents, medical malpractice, and similar matters.    What separates him from most other civil litigators is that he has a background in health care.  Before becoming an attorney, he had a growing practice as a doctor of chiropractic.  So, Guy brings a deeper and broader knowledge of anatomy, physiology and a hands-on understanding of peoples' injuries. He’s licensed and practices in both Florida and Indiana

 

Guy's Podcasts:


ThePersonalInjuryLawPodcast_albumart_FINALThe Personal Injury Law Podcast

 

 

 

 


cover170x170The Chiropractic Lawyer Podcast

 

 

 

 


 

 

Some of the resources mentioned in this podcast:

FetHead Preamplfier

Fethead preamplifier/noise filter

 

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Law Podcasters Ultimate Quick Start Guide

Free Law Podcasting Startup Guide

 

ppl-logo-blue

Power Podcasting for Lawyers course

Power Podcasting for Lawyers Course

 

 

NOTE:  Some of the above may be affiliate links to products, services for which we receive a commission when you purchase, or products and services we ourselves offer.  Thank you!

 

 

Law Podcasting Episode 29 – Nomadic Lawyer Zachary Strebeck of the Legal Moves podcast

Zachary Strebeck

Game Lawyer Zachary Strebeck

 

To humanize yourself, and to become an authority while also being a human being that people can relate to [with a podcast]… is a great thing to do.

 

— Zachary Strebeck, Legal Moves

 

Zachary Strebeck is a California attorney that represents game developers, software developers and new media creators. He is also a digital nomad who runs his law practice virtually while traveling the world.
He runs the Game Lawyer Blog on his law firm website (strebecklaw.com), as well as A Lawyer Abroad (http://www.alawyerabroad.com/), a legal resource for bloggers and Internet businesses. His new podcast is called Legal Moves (http://www.legalmovespodcast.com/), which focuses on business and legal issues for game developers.

 

Some of the resources mentioned in this podcast:

Auphonic Audio Post Production and Cleanup

Auphonic Audio Post Production and Cleanup

Auphonic Audio Cleanup tool

 

 

 

 

 



Get started with a podcast for your practice, (or just for fun), you can get our Free Law Podcasting Startup Guide, when you sign up to access our video series (also free) on how you can grow your practice with more good clients and referrals, without breaking the bank.

 

ppl-logo-blueAs always, the Law Podcasting Podcast is brought to you by Power Podcasting for Lawyers, the only online podcast training built specifically for lawyers by lawyers.
NOTE:  Some of the above may be affiliate links to products or services for which we receive a commission when you purchase.  Thank you!

 

 

Law Podcasting Episode 28 – Interview Format Podcasting

Interview Format Podcast Tips

 

Be present with the interview and answers, not distracted trying to figure out the next question.

— Gordon Firemark

 

 

 

In this episode, I share some thoughts on interview format podcasts.  Why and how they work, how to get the interview, and how to conduct effective interviews.

 

Hello everybody and welcome back to another solo edition of the Law Podcasting Podcast. In this episode, we’ll be talking about interview format podcasting.

Interviews are great because:

Give you a reason to contact the subject where you’re not perceived as selling, or asking for their business… You can contact thought leaders, business executives, owners, etc, and have a reason to be in touch that isn’t threatening….

Interview subjects will share their episodes with their social media followers, etc… And that helps grow your audience, and influence.

Interview format is among the easiest to prepare and conduct. You’re engaging in a dialogue, so you only have to hold up a portion of the conversation, while the subject does most of the talking about a subject he or she is already an expert in.

You can be perceived as a “peer” or “equal” to the subject… And if you’re asking smart questions, you’ll be viewed as an expert too.
(Marc Maron interviewed the president. Not a peer, but certainly an influencer).

Interviews can be a little like testimonials… (this podcast, for example)….

Get the interview

First decide what kinds of people you want to have on the show
By Job?
By industry
By aspect of your overall game plan for your show.

Just Ask
People are gracious
Strokes their ego
They get to give back
Have a system in place:
Maybe it’s your administrative assistant handling things
Maybe its a VA
Maybe it’s a podcast producer you’ve hired.

My system:
Textexpander snippets for the Ask, confirmation, reminder and thank+
The Invitation
Be direct
Be specific about the ask (date, if necessary)
Be clear –
Give a bit of background and links to you your show
Describe who else you’ve had on the show.. Demonstrate that they’re in good company. (if not enough yet, say so)
Describe in general terms the subjects you’ll want to discuss.
Ask them to confirm availability… And then book the appearance.

Calendar – scheduling tools

Benefits – efficient, effective, less back and forth, availability is shown, and they select what works for them
Drawbacks – impersonal, ask them to jump through hoops
You could have a surprise – if you don’t build in a system for prep.

Confirm the interview booking – explain your process, how you’ll connect, (where you’ll record), all the logistics. It makes sense to explain your editorial philosophy, too. Will you be editing the interview, or is it a live-to-drive kind of thing? If editing, will they have input?

Be sure to follow up with detailed instructions.., even sample questions, if you’re so inclined. I always ask for a bio or introduction and a photo of my interviewee, so I can get them into the show notes…
Prep – (be sure to schedule some time for prep_
Review the person’s bio, background, etc.
Review./read any relevant writings or articles, etc.
Review anything the interviewee has provided for you.
Plan the “flow of the show” – What do you want to draw out of the interviewee? What takeaways are you going for?

Day before./day of – confirm again… Briefly.
How to actually conduct the interview
Be linear if possible. Don’t jump around too much.
Origin story
Journey
Motivations
Feelings
Transformation
Arrival
Real conversationBe
Structure
Flow
Prepared questions?
During the interview… Be present with the answers, try not to be distracted trying to figure out the next question. It’s a conversation.. Trust yourself to keep it moving…

Take notes of interesting statements, thoughts, etc. (time code/elapsed time can help).

Finish the interview, stop recording, thank and sign off.

Then proceed with your postproduction process
SEND A THANK YOU / FOLLOW UP

I generally do this the day that the episode goes live… So I know what the episode number is and can tell the interviewee the link.
This way, I can encourage the person to share with his or her social media followers.

 


 

Some of the resources mentioned in this podcast:

Text Expander http://textexpander.com

Schedule Once http://scheduleonce.com

 


Get started with a podcast for your practice, (or just for fun), you can get our Free Law Podcasting Startup Guide, when you sign up to access our video series (also free) on how you can grow your practice with more good clients and referrals, without breaking the bank.

 

ppl-logo-blueAs always, the Law Podcasting Podcast is brought to you by Power Podcasting for Lawyers, the only online podcast training built specifically for lawyers by lawyers.

 

 

Law Podcasting Episode27 – Sam Gaylord of The Law Practice Doctor

Sam Gaylord

 

Make it something that you're really passionate about, then it's just a ton of fun.

— Sam Gaylord, The Law Practice Doctor podcast

 

 

My guest for this episode is Sam Gaylord,   a founding partner at Gaylord, Popp, LLC in the  Trenton NJ area.  Sam and his firm serve injured workers; helping them with Workers Comp, Social Security, Disability, Pension Appeals and related matters.

Sam shared several reasons to podcast, not the least of which is:  It's Fun!  Sure, it's good marketing, but it's also a way for lawyers to get out of the “down and dirty” aspects of lawyering, and share a bit of themselves.  Demystifying the law, and putting a  human face on those of us who practice are other strong reasons.

 

Sam is leveraging his podcasting efforts by repurposing his interviews.  Each episode of his podcast provides content that he'll later use in writing a book.  (it could also be used to create an online course or other information product).

Still another great share from Sam was his “two birds with one stone” approach.  With the Attorney Talk podcast, interviews with other lawyers serve double duty.  The show is “client-facing”, so prospective clients get valuable information, but the interviews also provide a way for Sam and his partner to forge relationships with other lawyers who will later refer business their way.  Sam reports that after only  a few months, this strategy is already bearing fruit.

 

 


If you're interested in starting a podcast for your practice, (or just for fun), you can get our Free Law Podcasting Startup Guide, when you sign up to access our video series (also free) on how you can grow your practice with more good clients and referrals, without breaking the bank.

 

ppl-logo-blueAs always, the Law Podcasting Podcast is brought to you by Power Podcasting for Lawyers, the only online podcast training built specifically for lawyers by lawyers.

 

 

Law Podcasting Episode 26 – How Long should it be?

 

Long enough, and no longer…

— typical advice

 

 

 

In this solo episode, Gordon explores the oft-debated question “How Long should my podcast episodes be?”

 

 


Starting a podcast for your law practice?  Check out this FREE video series and learn modern strategies for marketing your services.

Free Video Series teaches strategies for legal marketing.

Free Video Series teaches modern media strategies for legal marketing.

 

unnamedIn honor of the launch of my new how-to-podcast course, Power Podcasting for Lawyers,  I've created a free series of video lessons that teach a simple, cost-effective, and easy-to-implement marketing strategy for lawyers.

Listen here for more details, or just visit http://lawpodcasting.com/freevideos  to access the free resources.

Thanks!

Screen Shot 2015-06-10 at 11.21.12 AM

Click the image to access these free video lessons!

Law Podcasting Episode 25 – Mark Deal of U.S. Immigration Podcast

 

It's that deep connection you need… It's hard to get that in a blog post.

— Mark Deal, U.S. Immigration Podcast

 

Mark Deal is the Content Director for U.S. Immigration Media, which is a media platform for attorney guest blog posts, a podcast focusing on an attorney at a time, web panels featuring multiple lawyers and is starting to host webinars featuring immigration attorneys. He also builds Client attraction, Engagement and Productivity systems for the same community.

Find the U.S. Immigration Podcast  podcast at:  http://usimmigrationpodcast.com and  the main law-firm Web site at: http://usimmigrationmedia.com.

Interested in appearing on Mark's podcast, video panel, or guest blogging:  Visit:  http://USImmigrationMedia.com/Gordon/

 


FREE VIDEO SERIES!

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Learn how to leverage modern media tools to get more, better clients and referrals for your law practice.

Visit http://lawpodcasting.com/freevideo  to access this free instructional video series.

 

 


 

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